K.A.L's Mission Statement
I am an independent singer, songwriter, producer, and entrepreneur, and I will make your favorite song, you just haven’t heard it yet. My goal is to share my music, which combines all of my influences (Hip Hop, R&B, Pop, and Alternative music), with a broad audience. While R&B is my primary genre, I use melodies and instrumentation from Pop and Alternative as well as drum and bass patterns from Hip Hop in order to market my music to listeners who are not typically fans of R&B. Thanks to the massive use of streaming services by listeners of ages 18 to 34 and the dominant presence of Hip-Hop and R&B in pop culture, I can effectively reach audiences without the support of a major label or distributor. I have already amassed thousands of monthly listeners from around the world with my catalog of music, but I want to continue to grow this base and establish a personal connection with my fans through the music. By creating my discography alone, distributing and marketing it myself, and maintaining ownership of it, I will earn respect from the industry and build a long-lasting, devoted fan base built on integrity and quality music. This will provide me with a successful life-long career and allow me to help up-and-coming artists do the same. While R&B is clearly a well-established genre, it has the potential for even wider growth which I will help initiate through my new sound and marketing strategy.
LIVE DATES
3/28 - Opening for Duke Deuce at the ArtsCenter in Carrboro, NC - $15
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*POSTPONED due to COVID-19. Updated dates coming soon.
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